Sanlorenzo Vietnam Opens Lifestyle Showroom in Vietnam
Sanlorenzo Asia-Pacific is proud to announce the grand opening of Sanlorenzo Vietnam division in collaboration with O2H2O, partnering with Sanlorenzo Asia-Pacific as exclusive Vietnam representative for Sanlorenzo and Bluegame, alongside its private jet brokerage and management services. The event, held on November 24, 2024, at the Hilton Saigon Hotel in Ho Chi Minh City, marked a significant milestone in expanding luxury yachting and private aviation services in the region.
The opening ceremony was attended by over 100 guests featuring prominent figures such as Italy’s Consul General in Ho Chi Minh City, Mr. Enrico Padula and his wife, Mrs. Milena Padula, Canada’s Deputy Consul General and Deputy Trade Attaché, Mr. Gabriel Laflamme, Bombardier Regional Director, Philipp Kugelmann, Sanlorenzo APAC Director and Simpson Marine Chief Sales Officer, Nick Stratton and Simpson Marine's Hong Kong Sales Manager, Tom Allen. The event celebrated the introduction of O2H2O's immersive lifestyle showroom, strategically located in District 1 and adjacent to the Lamborghini showroom managed by the same holding group that represents O2H2O Vietnam, further enhancing the luxury landscape of Ho Chi Minh City.
Sanlorenzo Asia-Pacific's expansion into Vietnam is a strategic move granting access to the burgeoning luxury market in the region. Vietnam's economic growth and increasing number of high-net-worth individuals present a unique opportunity for Sanlorenzo to offer its bespoke yacht solutions to a new audience. The collaboration with O2H2O Vietnam aims to introduce exclusive products and services, including the distribution of world-leading yachts and private aircrafts, complemented by comprehensive management solutions.
This significant expansion was followed by the recent opening of the Sanlorenzo's new office in Sydney, Australia. The Australian office, which opened on November 27, 2024, marks another milestone in Sanlorenzo's rapid growth in the Asia-Pacific region. Nick Stratton, Sanlorenzo APAC Regional Director and Chief Sales Officer of Simpson Marine, commented on the expansion: "Vietnam represents a dynamic and rapidly growing market for luxury yachts.
Our collaboration with O2H2O Vietnam allows us to bring Sanlorenzo's bespoke craftsmanship and innovative designs to this vibrant region. We are excited to offer Vietnamese clients the unparalleled experience of owning a Sanlorenzo, supported by the exceptional service standards that Simpson Marine and Sanlorenzo are known for." Sanlorenzo, founded in 1958 in Italy, is a boutique Italian shipyard renowned for its uncompromised build quality, innovation, and sustainable technologies in yacht manufacturing. The brand ranks at the top globally for yachts over 24m and is known for its bespoke approach and exceptional craftsmanship. The partnership with O2H2O ensures that Vietnamese clients have access to both Sanlorenzo and Bluegame yachts, with models ranging from 12m to 80m in length.
As Sanlorenzo Asia-Pacific continues to expand its presence in the region, the grand opening of Sanlorenzo Vietnam in partnership with O2H2O marks a significant step in enhancing the luxury yachting landscape. This collaboration not only brings world-leading brands to Vietnamese clients but also sets a new standard for luxury services in the market.
For more information about Sanlorenzo Asia-Pacific, please contact us at sanlorenzo@simpsonmarine.com