Sanlorenzo Asia represented bySimpson Marinehas had another successful year in 2023, with a record number of orders from both theyachtandsuperyachtdivision.Particular success has been in the SL Asymmetric range and the SD semi-displacement range of yachts.
Sanlorenzo has seen a record number of deliveries into Asia in 2023 with yachts from across the range delivered and now cruising in some of the most remote Asian areas including Indonesia’s Komodo and Raja Ampat.Significant deliveries include the new modelSD118– a yacht measuring 35.7 metres with a GT of 291. This new tri-deck, semi displacement yacht is a firm favourite from the shipyard with several more in build for APAC and deliveries sold out until 2026.
The Asymmetric range has also proven its strength with multiple yachts in build and the firstSL106Adelivered into South-East Asia with several of theSL90AandSL96Aalready located in the region. The SX range dominates its sector of compact crossover explorer vessels, unrivalled by any of its competitors providing a unique semi-open layout, amazing volumes and stand-out design and innovation. The newSX100has sold well and large numbers of theSX76,SX88andSX112are already cruising in Asia.
The brand new line of smart fast performance yachts, the SP range, has also found fans in Asia with the first unit of the newSP110expected to arrive in the region in mid 2024. With the SL, SD, SX and SP model lines Sanlorenzo can offer a yacht for all clients with varying needs and expectations, each of them unique and bespoke.
Sanlorenzo Asia has currently more than 20 yachts under construction for delivery and the summer of 2024 will be a particularly exciting time with multiple launches including the award-winningSuperyacht ALLOY, the new fastSP110, the stunningSX100, and the voluminousSD90making its first Asia appearance. The team will be travelling, commissioning, and supporting the yachts and their owners as new journeys begin.
A DEDICATED SUPERYACHT DIVISION AND SERVICE EXPANSION
“Our superyacht specialists have been busy following our adventurous owners across Asia and with several new superyachts under construction we will continue to invest in the appropriate infrastructure to support these larger yachts having probably the only dedicated team in Asia doing this”, ensures Nick Stratton, Sanlorenzo Asia Sales Manager at Simpson Marine.
“Service is paramount to a yacht owner’s experience and enjoyment, and we are privileged to have superb service and support teams across the region.March 2023 saw the inauguralSanlorenzo Captains Workshopheld in Hong Kong. A three-day event dedicated to Sanlorenzo’s captains and crews supported by the Italian shipyard team and numerous local manufacturers and suppliers. A proud moment for us to bring together such a large group of industry professionals and show our commitment and support to the teams working on board”, continues Stratton.
2024 will be a year of growth as Sanlorenzo Asia is set to open new offices across the region with central head offices for North Asia in Hong Kong and South East-Asia in Singapore already open.Designed by Piero Lissoni, these offices set a benchmark for the brand’s positioning in the region.With the yachts under construction and those already delivered, the Asia fleet will be close to 100 active yachts,which is a significant milestone for the brand having started its Asia operations in 2015 with first yachts delivered in 2017. Since that time, Hong Kong and Singapore have become main delivery hubs with the strongest markets also including Mainland China, Indonesia, and Thailand.
Sanlorenzo is globally recognized as one of the leading shipyards in the world, known for outstanding “made to measure” Italian design in range of 24m-80m+. The company’s yachts are designed and produced according to the specific requests, style, and desires of each individual owner, creating a truly unique yacht. The shipyard is strongly committed to sustainability with several ground-breaking innovations and technology currently under development including the first 50m methanol fuel cell superyacht due for launch in Spring 2024 in collaboration with Siemens Energy. Strongly at its core is also commitment to the world of art and design with a global exclusive partnership with Art Basel and the expected official inauguration in 2024 of the Sanlorenzo Arts Headquarters at a historic Venetian Palace, the Casa Sanlorenzo.This unique art related positioning is a natural evolution of the shipyard’s made to measure philosophy reflecting discerning tastes and passions of their customers.
The ever-expanding Sanlorenzo Asia represented by Simpson Marine is committed to investing in the market wherever possible to improve superyacht infrastructure for owners, and crew support.
For enquiries aboutSanlorenzo Asiaand future strategic developments please contact us atmarketing@simpsonmarine.com